Sunday, June 1, 2014

Record World Cup Numbers

The opening match of the 2014 World Cup is still 11 days off, but according to the AP, spending records already have been set, to wit:  FIFA will realize $4 billion in revenue while Brazil's taxpayers will foot the $14 billion price tag for this shindig.  Nearly all of the 3 million tickets have been bought up for the 64-match, month-long tournament, which is more tickets sold than any previous World Cup.  As noted in a prior post, the World Cup champion will receive $35 million, with the remaining 31 nations splitting $323 million.  Most of FIFA's revenue comes from broadcast rights fees and sponsors, with top-tier sponsors Adidas, Coca-Cola, Emirates, Hyundai, Sony, and Visa coughing up a combined $708.5 million over the past four years.  In case you were wondering . . . FIFA is already on track to net $5 billion in the lead up to the 2018 World Cup in Russia.  

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